Penina Petersen, is a Melbourn-based author, blogger of the popular Savings Room, and busy mum of two. She is passionate about providing the best tips and hacks for making people’s money go further.

Whether you are looking to support Australian local businesses, beat the Christmas rush, get great deals on your favourite brands or slash entertainment expenses, these are my top tips for cashing in on Amazon’s Prime Day shopping event.

1. Get in early to cash in

While the idea of shopping for Christmas presents now may seem outlandish, cashing in on Amazon Prime Day deals from June 21 can save you a lot of time, stress and helps spread the financial load throughout the year. Aside from the festive season, think of all the other special dates coming up like birthdays and Father’s Day that you can take care of now, proving that Amazon Prime Day offers peace of mind and saves your hip pocket.

2. Organise wish lists in your favourite categories

During Amazon.com.au’s Prime Day, Australian Prime members will have 65 hours to grab bargains with deals from the UK and U.S. available on Amazon.com.au through Amazon Global Store until 5pm AEST on Wednesday, 23 June. With so much on offer, I highly recommend downloading their smartphone app to create wish lists in your favourite categories. Amazon will be offering hot deals on a huge range of categories such as beauty, fashion, home improvement, tools, consumer electronics, toys and video games—with great deals on some of your favourite brands like Bosch, Calvin Klein, Fitbit, Lacoste, and Lego.

3. Get filter happy to nail the best product for the best price

While shopping, consider using Amazon’s filters to find the hottest Prime Day products. These allow you to shop by price and star rating to streamline your shopping experience and ensure you get the best products, without breaking the bank.

4. Be prepared to switch to value-packed alternatives

With more Aussies doing it tough in the wake of last year, it pays to do your research to understand which deals are the most value packed. Start by browsing Amazon’s Shop Local Store—a curated selection of Australian businesses that retail quality products at competitive prices.

Also consider the extra inclusions you can get on your items as a Prime member. For example, free shipping in as fast as two days is available on eligible Prime orders, and contactless click and collect to any Amazon Hub in Australia on eligible items for no additional cost.

5. Save the date, set an alarm and shop where it feels good

Shopping events are called events for a reason. Amazon’s annual Prime Day event can potentially save you lots. In line with this, it’s a good idea to mark these events on your calendar or set alarms on your phone and spend time securing bargains, as soon as they are available.

Finally, Amazon Prime is showcasing Australian businesses with the Shop Local Storefront. Shopping on Prime Day is not only fun, but also an important win-win for cash-strapped consumers and local businesses.

New members can sign up at www.amazon.com.au/prime

  • Access the 30-day free trial
  • Then pay $6.99 per month or save 30 percent on an annual membership at $59 AUD.
Penina Petersen, accomplished author, blogger of the popular Savings Room and busy mum of two