'Tis the season to save big. Prime members can officially start their holiday shopping early with Amazon’s Prime Big Deal Days, live now.

The sale event kicked off this morning, October 10, at 00:01 AEDT, offering Prime members access to deals from brands such as Barbie, Bluey, Disney, Fisher-Price, L.O.L. Surprise!, Moet & Chandon, Penfolds, Veuve Clicquot, GHD, L'Oreal Paris, Maybelline, Olaplex, Adidas, Bonds, Crocs, Fossil, American Tourister, Samsonite, Amazon Basics, Ausclimate, Bosch, Breville, De'Longhi, ECOVACS, Eufy, Miele, Philips, Sunbeam, Baby Jogger, Tommee Tippee, Philips AVENT, Dove, Finish, OMO, Scrub Daddy, Nintendo, PlayStation, BOSE, Instax and Amazon Echo, Kindle and Fire TV devices.

Deals will be dropping throughout the event across a wide selection of products, with fast and convenient delivery options.

Deals from Germany, UK and the US are available on Amazon.com.au through the Amazon Global Store until 5:00PM AEDT on October 12, giving Australian Prime members access to a massive 65 hours of savings.

Ready to enjoy all the great benefits of a Prime membership? It’s easy to get started.

Customers who are not yet Prime members can join Prime or start a free trial at amazon.com.au/primebigdealdays, and kick off their holiday shopping on Amazon.com.au.

Prime members will find the below deals and many more across this year's Prime Big Deal Days [i]:

Stock up for the holidays, hosting and visitors:
· Save on household essentials Cold Power, Finish, Dettol, Fairy, Omo, Ajax, Glad & more
· Save up to 37% off RRP on select Scrub Daddy household cleaning products
· Save on select Moet & Chandon, Veuve Clicquot and Penfolds
· Don’t forget the batteries on the big day! Save up to 30% on Amazon Basics AA, AAA, 9-Volt and C-Cell bulk battery packs
· Have a place setting for all the visitors. Save up 30% on Amazon Basics 18-piece dinnerware sets

Early gift buying for great value on Amazon Devices—Echo, Fire TV and Ring:
· Save up to 75% off RRP on select Amazon Echo devices with 2 for $40 on the Echo Pop, and over 50% off RRP on the Echo Show 8 (2nd gen)
· Save 50% off RRP on select Fire TV devices, including the brand-new Fire TV Stick 4K and the Fire TV Cube

Electronics, Home Entertainment and Video Games:
· Save up to 51% off RRP on select Bose Flex Bluetooth Portable Speakers and Wireless Waterproof Speakers
· Save up to 63% off RRP on select Sennheiser Over Ear Noise Cancelling Alexa Enabled Wireless Headphones
· Save up to 65% off RRP on select JBL Tune 225 True Wireless Earphones
· Save up to 35% off RRP on select products from the Samsung Galaxy A54 range
· Save up to 33% off RRP on select Sony Bravia LED 4K TVs

Home and Leisure
· Savings on appliances from Ausclimate, Bosch, Breville, De'Longhi, ECOVACS, Eufy, Miele, Philips, Sunbeam and more

Kids and Big Kids:
· Save on select toys from Barbie, Hot Wheels, Lego, Hasbro, V-tech and more

Fashion, Accessories and Luggage:
· Save up to 40% off RRP on select Adidas apparel, shoes and accessories
· Save up to 50% off RRP on select Samsonite and American Tourister luggage
· Save up to 60% off RRP on select Fossil Watches

Discover all the benefits available with your Prime membership:

[i] All offers are subject to change and subject to availability.