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Amazon Australia reveals its top 100 holiday toys of 2021 and a limited-edition holiday colouring book

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In partnership with Starlight Children’s Foundation, Amazon Australia has released its annual top 100 Holiday Toy List, along with a limited edition Holiday colouring book created by acclaimed illustrator Mitch Revs and the Playmakers: Amazon’s official toy testers and now, toy creators!

With the arrival of the holiday season comes the accompanying joy of gift giving — especially when it comes to gifts for children.

Seeing their little faces light up as the wrapping is discarded is an unforgettable moment. But with a wide array of games, gadgets, dolls, and everything in-between, knowing what toys to bestow on the little ones in your lives isn’t easy. To make things a little easier, we’ve got the perfect shortcut for you. Introducing Amazon Australia’s 2021 Top 100 Holiday Toy List.

Toy Catalogue colour

Compiled in collaboration with children’s charity, Starlight Children’s Foundation — an organisation that helps brighten the lives of seriously ill and hospitalised children nationwide — this year’s list features the hottest buys, all reviewed and tested by official toy testers, the Amazon Playmakers.

These inspiring 10 children have been busy putting everything from wooden toys to cuddly softies, craft kits to building blocks, through their paces, in order to make holiday gift giving a breeze. And the result of their collective efforts is Amazon.com.au’s top 100 holiday toys and a list of 2021’s key toy trends, which now boast the official Amazon Playmakers seal of approval.

Check out the Amazon Playmakers Top 100 Holiday Toy List here

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In partnership with Starlight Children’s Foundation, Amazon Australia has released its annual top 100 Holiday Toy List, along with a limited edition Holiday colouring book created by acclaimed illustrator Mitch Revs and the Playmakers: Amazon’s official toy testers and now, toy creators!

With the arrival of the holiday season comes the accompanying joy of gift giving — especially when it comes to gifts for children.

Seeing their little faces light up as the wrapping is discarded is an unforgettable moment. But with a wide array of games, gadgets, dolls, and everything in-between, knowing what toys to bestow on the little ones in your lives isn’t easy. To make things a little easier, we’ve got the perfect shortcut for you. Introducing Amazon Australia’s 2021 Top 100 Holiday Toy List.

Toy Catalogue colour

Compiled in collaboration with children’s charity, Starlight Children’s Foundation — an organisation that helps brighten the lives of seriously ill and hospitalised children nationwide — this year’s list features the hottest buys, all reviewed and tested by official toy testers, the Amazon Playmakers.

These inspiring 10 children have been busy putting everything from wooden toys to cuddly softies, craft kits to building blocks, through their paces, in order to make holiday gift giving a breeze. And the result of their collective efforts is Amazon.com.au’s top 100 holiday toys and a list of 2021’s key toy trends, which now boast the official Amazon Playmakers seal of approval.

Check out the Amazon Playmakers Top 100 Holiday Toy List here

For every Amazon Playmakers Holiday Colouring Book that’s purchased during this year's Black Friday and Cyber Monday Shopping Events, Amazon Australia will donate $1 to Starlight Children's Foundation*, in addition to $40,000 worth of toys, games, crafts and gift cards.

Amazon Australia are inviting Aussie shoppers to add meaning to their gift purchases, by purchasing the Playmakers Holiday Colouring Book — a colouring book inspired by the imaginations of the 10 Amazon Playmakers.

The Amazon Playmakers Top 100 Holiday Toy Catalogue and Playmakers toy reviews within can be viewed at www.amazon.com.au/playmakers

*50,000 copies of the Amazon Playmakers Holiday Colouring book will be made available.

Even if not sold, Amazon has agreed a total donation of $50,000.

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